Twitter, get over the name and the concept is great!
So, why should you, your business, your people, tweet?
Twitter is an interesting one. 148 characters per post. Short and sharp.
There was a great saying where a friend sent another friend a long email and apologised for not having time to write a short email.
This is where Twitter excells, as a news, updates, small bits of information, to the point. A news feed if you may.
There is a lot of fluff along with it but it's up to you as to how you use and be used by Twitter.
It's free and it can add value, eyeballs and clicks to your site.